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It may be challenging to open a business in the current market. But becoming an entrepreneur has never been “easy”. Rewarding, however? Now that’s something that opening your own business is for almost all entrepreneurs.

So brush up your budgeting skills and get together your coffee shop business plan, because it’s time to get down to beans-ness!

Meanwhile, here are 5 tips for opening a coffee shop we hope will prove helpful in the current market.

1. Don’t Skimp on the Groundwork

Yep, that was a coffee pun, as in coffee grounds!

But seriously, if you’re thinking about starting a coffee shop, you’ll need to do your research. For instance, look up costs. Our initial investment ranges from $634,500 – $946,500 to open an Ellianos coffee shop.

Chances are, you’ll have to secure funding. And to do that, you’ll need to do market research, come up with a concept and pricing, create financial projections and more.

2. Do Write a Comprehensive Business Plan

This is how you’ll secure funding for sure. But it’s also a roadmap to follow to ensure a consistent (and pleasant) customer experience. A coffee shop business plan should include elements such as:

  • Your concept
  • Your menu
  • Your location
  • Your marketing strategy
  • Your operational plan

3. Don’t Assume Funding is Guaranteed

As is the case with investing your own money, you never want to “put all your eggs (or in this case beans) in one basket”.

Relying on a single source of funding may be fine, but by all means, do explore all options, including:

  • Investors
  • Loans
  • Crowdfunding
  • Personal savings

4. Do Market Testing

Handing out samples of your would-be signature drink before you open your doors (even if it’s on family and friends) and then tweaking your products accordingly is important.

Business News Daily recommends a sample size of at least 50 people who fit your target demographic.

5. Do Consider a Franchise

Competition in the coffee shop industry from huge names like Dunkin’ and Starbucks is fierce. Opening your own shop can be a real grind, and in a too-much-kind-of-way for many aspiring first-time business owners.

Did you know that Ellianos is one of the fastest-growing coffee franchises in the Southeast?

Opening an Ellianos franchise could allow you to unleash the entrepreneur within by benefiting from our proven formula for success.

Learn more about opening an Ellianos franchise here.

Chad Stewart

Chad Stewart has long enjoyed the value of hard work, starting his first job at age fifteen and currently serving as Ellianos’ Vice President of Franchise Development. In this role, he drives company growth, franchise development, and site selection, and of course, consumes a large number of iced lattes. Chad is striving toward the goal to open 100 Ellianos store locations by the end of 2024. While he is highly determined to put in the hard work to do so, he is equally energetic to have fun throughout every step of the process. Chad genuinely looks forward to work on Mondays but also enjoys spending time with his wife and children traveling, attending baseball games, and frequenting unique local donut shops. Though he admits to being more of a mountaineer than a beachgoer, Chad currently resides in Northern Florida with his family.

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